Roseburg is pleased to announce that Kara Herron has joined the company as strategic marketing manager. Based at our Eastern Regional Office near Atlanta, Ga., Kara will provide marketing leadership and help build the infrastructure needed to support Roseburg’s strategic growth plan. She will bring her extensive experience to bear while elevating Roseburg’s marketing maturity, benchmarking against best marketing practices and developing strategic, technology-enabled solutions for the business.
“Continuing the work our Commercial organization started in January of this year through the creation of a strategic business management team, Kara will work closely with this team developing and executing marketing plans to support our business strategies and create value for our clients,” Roseburg Marketing Director Dawn Garcia said. “We are very excited to add this important marketing function to our Commercial team.”
Kara joins Roseburg from Mimaki USA, a wide-format digital printer manufacturer, where she served as a brand marketing leader. She previously worked as a customer communications manager at WestRock Packaging Company and in marketing and communication leadership roles for Kimberly-Clark Professional and Acuity Brands Lighting, all in Georgia.